
The past is the key of the present
The mark
The same course. New horizons.
Since 2012, Harbour Pilot has told the story of a bond with the sea and the pride of a profession. Today that story takes a new form: Harbour Pilot Originals.
Requests reaching us from abroad to use our logo pushed us to make our identity clearer and easier to recognise — a symbol able to speak beyond any border.
In the new mark, every element means something. The H, the initial of Harbour Pilot, merges with the pilot launch seen head-on: the name and the trade become a single sign. It is the boat that goes out with us every day, the link between the land and the ships, the concrete symbol of our world.
ORIGINALS stands for the authenticity of a brand born from the experience of people who live the sea. EST. 2012 holds our origins, and remembers where the voyage began.
The new mark gathers this story and carries it forward: an identity that brings together belonging, tradition and new horizons.
Harbour Pilot Originals The change of mark Constructed image, not a photograph

Est. 2012
Three generations
on the bridge
Some legacies are not written; they are navigated. Both my father and grandfather were harbour pilots in Genoa, Italy, and I am incredibly proud to be the third generation in my family doing this demanding job.
Fueled by a deep childhood passion, my path was clear: I spent early summers navigating ships and studied hard to achieve my only dream of following in their footsteps.
Ravenna
Two hundred
shirts
I never intended to create a fashion brand. But because the vital, high-stakes work of a harbour pilot happens entirely out of the public eye, I wanted to create meaningful awareness for our hidden world and share my lifelong passion. Apparel simply became the perfect canvas to tell this story.
What began as a simple experiment, selling exactly 200 shirts from home, quickly grew into a larger movement. In 2012, I officially registered the logo and opened a retail shop in Ravenna.


The graphics
Words from
the bridge
Every graphic I design has been rooted in absolute authenticity, featuring adrenaline-laced phrases spoken daily on the bridges of ships to guide massive commercial vessels safely into port.
Stefano Stagnaro
[da fornire: what Street Heritage means in your own words, not as an industry category]
[da fornire: the years of the three generations: grandfather, father, Stefano]